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* First Published in the September 2024 Edition of American Towman Magazine The towing business is not for the faint of heart. Its very nature involves danger, consistent movement, machinery, dealing with the public during moments of stress, alongside the countless other ways that operators are tested out on the roads each day. When compared … Read more
In today’s fast-paced digital world, your online presence isn’t just an asset; it’s a necessity. When drivers are stranded or need a tow, their first instinct is to turn to the internet for help. That’s why your business’s online rank is more crucial than ever. Your Google Business Profile (GBP) is the cornerstone of your … Read more
In the competitive world of towing services, standing out is crucial. The digital landscape offers numerous opportunities, and Google Ads is a powerful tool that can drive visibility, leads, and, ultimately, more cash calls for your towing business. However, simply running ads isn’t enough; the key lies in running them the right way. As a … Read more
The OMG Tow Marketing Advantage Over In-House Marketers and Freelancers In-House Marketer: Hiring an in-house marketing team can be costly, with salaries typically ranging from $48,141 to $66,280 annually, plus benefits and training expenses. Moreover, a single marketer may not have the diverse skill set required for a comprehensive digital marketing strategy. You get the … Read more
In 2024, having a strong online presence is more crucial than ever, especially for towing businesses. Your website often serves as the first impression potential customers have of your services, and it’s vital that this impression is a positive one. This is where OMG Tow Marketing comes in, ensuring your towing website not only looks … Read more
In today’s highly competitive towing industry, establishing a robust online presence is crucial for success. Whether you operate a small towing company or a large fleet, being easily discoverable and well-regarded online can significantly impact your bottom line. That’s where OMG’s Tow Marketing Essentials comes in, offering specialized tools and strategies tailored to elevate your … Read more
Our Promise To You: Imagine being a real small business in today’s landscape. Just about everything you care about is more expensive today than it was just five years ago. Competition is fierce, and there’s just so much noise prevailing on the internet; It can be easy to feel confused & without direction. And it … Read more
The Digital Road to Towing Success The digital landscape is constantly evolving, and staying ahead of the curve is essential for towing companies, especially when it comes to pay-per-click (PPC) advertising. Google Ads dominates the PPC world, and with its ever-changing features and algorithm refinements, keeping pace is crucial. As Google Premier Partners, here are … Read more
For a towing company, success hinges on being readily available when motorists, truckers and other customers find themselves in need of assistance. As a tow company owner or manager, you know that getting that cash call, is the holy grail of calls, and therefore you’ll find robust competition in most markets, with multiple companies vying … Read more
The Power of Google Ads for Towing Business Growth When motorists, truckers or fleet managers need a tow, 9 out of 10 of them are pulling out their smartphone. If you’re like so many of our towing clients, you are constantly seeking out new ways to stand out and reach your target audience effectively. As … Read more
