How to Help Your Tow Business Rank Higher on Google Organically
75% of people searching on Google will not scroll past the first page of results. Where your company ranks can determine whether you get that next call or not. Your Google page needs to be prepared to attract new business and all the action is happening on that first page. Here are some tips to … Read more
Leveraging Content for Local Growth
“Content is King”, an old marketing term that still holds true. In digital marketing, content refers to publishing new images, unique blogs, social posts, videos, or other forms of digital media on the various outlets available (Website, Google My Business, Facebook, Yelp, etc.). Done correctly, this can help increase impressions, engagement, and leads to your … Read more
12 Digital Marketing Ideas to Consider During the Coronavirus
Be Socially Significant in times like this! Let’s be logical. People are “tuned in” for information at this time. Let’s be sensitive to the situation and stand out. Your efforts on social media will be noticed and remembered. We are suggesting to use social media to inform your clients, prospects and staff about changes in … Read more
How Google Guarantee is Helping Small Business
Google Guarantee is the hero that small business, in-home service providers need. Google Guarantee, part of the Google Local Services umbrella, is changing the game for mom and pop service providers. For those unfamiliar with the program, Google Guarantee is a screening process orchestrated by Google, which qualifies businesses to be “guaranteed” for the consumer, … Read more
“Google Screened Program” for Professional Services
Google Continues to Innovate With New Ad Unit for Professionals: Google Screened What’s New Following the early success of the “Google Guarantee” for home service providers and its Local Service Ads, the Mountain View, California behemoth has launched Google Screened. With a wide scale roll-out during 2019, front page results are now being dominated by … Read more
Three Types of Winning Content That Every Business Has
We live in a world where the things that businesses post on social media do not generate many, if any views. This is because Facebook wants businesses to pay for the distribution of their content on its news feed. While everyone these days is a content producer, the idea that businesses can stand out without … Read more
