Stop for a second, and look around you. Take notice of the date and time. What are you using to read these words? Smartphone on your mobile network? Desktop computer in your office? Laptop at a coffee shop, perhaps? The point is that you’re living in the present, and (as corny as it sounds) it … Read more
For more than a decade, OMG Tow Marketing has been helping our tow clients maximize their online presence. Back in 2010 at the Tow Show in Baltimore, a major shift in advertising had begun. For the preceding 20+ years, towers across the country were using Yellow Page advertising to help them drive calls. Before the … Read more
When stranded motorists or potential clients need the services you offer, they’re likely turning to Google and in today’s digital world, your website is your company’s online image and with that, it’s now more critical than ever to ensure that it is representing your business in the best way. Your website is your company’s FIRST … Read more
You wouldn’t invest in a new rig if you weren’t confident that it would generate a return on the investment for your towing biz and you shouldn’t invest in any marketing strategy unless you have that same sense of confidence – our Google Ads have been tested, refined, and are proven to generate quality results … Read more
Marketing and advertising, two terms that are oftentimes used interchangeably when thinking about your towing business. Both are designed to do the same thing, in different ways. Research has shown that towing ads which are supported by consistent marketing, convert at a markedly higher rate than the advertising alone. Google has taken these findings and … Read more
Few advertising options have become as powerful for towing businesses as Google Ads. Creating a profitable campaign on your own has become more challenging over the years, and for most business owners, simply taking a look inside of Google’s Ad Manager can be overwhelming. With decades of hands-on experience, the certified Google Ads team at … Read more
Yes, we said “Sexier”! Sexier because pay-per-lead options are indeed faster. Sexier because all these new ad platforms are more fun for marketers. Sexier because almost anything is better than the labor intense work involved in a solid, organic SEO campaign. But despite the lack of respect it gets, the actual value that SEO brings … Read more
Just like many things in life, there are options – you can choose how and where you’d like to advertise your towing business. So why choose Google Ads for a towing business? Google Ads have been tested and proven to be the most effective solution for the towing industry and towers nationwide are investing in … Read more
Google My Business profiles have helped towers nationwide connect with both new and existing customers but just when they got comfortable navigating through…. perhaps using the app from their phones to update their information, or to answer a review, the search giant has pulled the rug out once again! Enter the Google Business Profile (GBP), … Read more
With increased competition and the ability to search so quickly online using a variety of search terms, it is more critical than ever to make sure your towing business is appearing at the top. So why choose our Google Ads program for your towing business?! Fact is, our Google Ads have been tested and proven … Read more
