Our Promise To You:

Imagine being a real small business in today’s landscape. Just about everything you care about is more expensive today than it was just five years ago. Competition is fierce, and there’s just so much noise prevailing on the internet; It can be easy to feel confused & without direction. And it sure can be frustrating when you can’t easily find your own business on Google because if you can’t find it, how can your customers find it to do business with you?

This all too familiar situation is the state in which we found many of our loyal customers who’ve now stood by us for years, real people who were tired of the jargon & just wanted their phones to ring more often. We earned our designation as Google Premier Partners by solving this problem, by getting the phone to ring more often for our customers, all while communicating clearly and transparently.

Over thirty years ago, we made a simple commitment: Let’s create powerful products that work for our customers, and let’s do our best to explain it to them in terms they can understand.

What’s The Strategy?

Google is where about 90% of consumers go every day to search out companies to do business with. There are many different layers of Google, each one serving a specific purpose. 

One of our most popular products involves us combining two of these layers. We combined Google Business Profile (The Maps) with Local Services Ads (Google Guaranteed) to make two of these layers accessible & profitable for the businesses who depend on us.

We did this because we know Paid Lead Gen by itself is often not sustainable in the long-run. Clicks & Calls have one thing in common under this umbrella; they both typically get more expensive over time. We also know that it takes us longer to have the free calls come in more often. So we combined the high quality ‘Leads On Demand’ of Local Services Ads (LSA) with the free & sustainable ‘Leads Over Time’ of Google Business Profile.

Combining LSA with GBP solves many complex challenges. We solve for Time by loading you up with paid calls until more free calls come in. We solve for Cost by balancing out the paid calls with the free calls, ensuring you get more for your money over time. We also solve for Risk, because we can show your business in two critical layers of Google; Being seen in multiple places is better than just being seen in one. More visibility means more phone calls & a stronger presence online.

What Do We Call It?

When we combine Google Business Profile (GBP) with Local Services Ads (LSA), we call the beautiful & sustainable mix of free & paid leads: Google Calls Advisor, or GCA for short. Frankly, you can call it whatever you’d like. What we care (deeply) about is the years of thought behind it & the results we use it to generate for our clients. With GCA, you aren’t getting just a Marketing Product, you’re getting powered by a real Marketing Strategy designed to last.

Show Me What it Does:

Enjoy a quick look into just a few of our cherished customers’ success stories. 

Business Name: Stagecoach Towing (Towing Contractor)

Time on Product: 8 Months

Location: Banning, CA

• Challenge: Business Owner Marvin wanted a cost-effective strategy to get more calls from Google over time with a modest $500 Weekly Ad Spend.
• Solution: OMG rapidly deployed Google Calls Advisor (GBP + LSA). 
• Results: Stagecoach Towing is Ranked #1 in Banning, routinely maxing the LSA ad spend & earning (most recently) 379 Free GBP leads per month [Calls, Web Clicks, Direction Requests, etc.] along with around 101 LSA leads per month for a combined 480 total Google leads per month. 

Business Name: Take Flight Dog Training (Pet Care Provider, Pet Grooming, Pet Trainer)

Time on Product: 2 Months

Location: Cookeville, TN

• Challenge: Business Owner Jessica wished to get her phones ringing quickly with a modest $500 Weekly Ad Spend.
• Solution: OMG rapidly deployed Google Calls Advisor (GBP + LSA). 
• Results: Take Flight Dog Training is Ranking #1 in Cookeville, TN for Pet Boarding, Pet Grooming, and Pet Training. We exceeded their monthly call goal by the 2nd month. This client was highlighted to show how quickly we can get things moving in certain cases, especially when we leverage relatively new LSA categories to expose our clients to phone calls there. Most recently, in March, we earned them 26 LSA leads per month & 230 Free GBP Leads per month [Calls, Web Clicks, Direction Requests, etc.] 

Business Name: Stephen A. Thomas, PLC (Family Lawyer)

Time on Product: 2.5 Years

Location: Detroit, MI

• Challenge: Business Owner Stephen was tired of unreasonably high PPC prices and sought a more cost-effective marketing strategy.
• Solution: OMG rapidly deployed Google Calls Advisor (GBP + LSA). 
• Results: The Law Offices of Stephen A. Thomas, PLC Ranks extremely well across both GBP & LSA. The resulting call volume, most recently, equates to 16 LSA Leads per month & 116 Free GBP Leads per month [Calls, Web Clicks, Direction Requests, etc.] Stephen has far bypassed his Monthly call goal. 

These examples showcase the diverse ways towing businesses across the country are leveraging Google Local Services Ads to achieve their goals. By understanding their target audience, utilizing relevant keywords, and experimenting with different campaign strategies, towing businesses can harness the power of Google advertising to reach new customers, grow their brand, and achieve sustainable success.