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You wouldn’t invest in a new rig if you weren’t confident that it would generate a return on the investment for your towing biz and you shouldn’t invest in any marketing strategy unless you have that same sense of confidence – our Google Ads have been tested, refined, and are proven to generate quality results … Read more
Marketing and advertising, two terms that are oftentimes used interchangeably when thinking about your towing business. Both are designed to do the same thing, in different ways. Research has shown that towing ads which are supported by consistent marketing, convert at a markedly higher rate than the advertising alone. Google has taken these findings and … Read more
Few advertising options have become as powerful for towing businesses as Google Ads. Creating a profitable campaign on your own has become more challenging over the years, and for most business owners, simply taking a look inside of Google’s Ad Manager can be overwhelming. With decades of hands-on experience, the certified Google Ads team at … Read more
Yes, we said “Sexier”! Sexier because pay-per-lead options are indeed faster. Sexier because all these new ad platforms are more fun for marketers. Sexier because almost anything is better than the labor intense work involved in a solid, organic SEO campaign. But despite the lack of respect it gets, the actual value that SEO brings … Read more
Google is a powerful beast when it comes to bringing consumers to you online, in fact recent studies have shown that more than 90% of all local search traffic is directed through Google. Towing companies have been “made” by simply putting out the right “signals”, making them easy to read and demonstrating to Google that … Read more
Just like many things in life, there are options – you can choose how and where you’d like to advertise your towing business. So why choose Google Ads for a towing business? Google Ads have been tested and proven to be the most effective solution for the towing industry and towers nationwide are investing in … Read more
Google My Business profiles have helped towers nationwide connect with both new and existing customers but just when they got comfortable navigating through…. perhaps using the app from their phones to update their information, or to answer a review, the search giant has pulled the rug out once again! Enter the Google Business Profile (GBP), … Read more
With increased competition and the ability to search so quickly online using a variety of search terms, it is more critical than ever to make sure your towing business is appearing at the top. So why choose our Google Ads program for your towing business?! Fact is, our Google Ads have been tested and proven … Read more
For many years, towing professionals have created websites to help tell their story to potential customers. These sites are built and organized to share content and a message, but today’s consumers…want more. For your towing company, your website is more than a digital menu of services or an online brochure, it must speak to your … Read more
The towing industry has a long list of jargon which is familiar to the brotherhood of tow pros across the globe. J-Hooks and Bobtails, Swoop, Snatch Blocks, Rim Slings and Skates, to name a few. Effectively managing Google Ads for towers all across the U.S. comes with its own set of jargon and required skills. … Read more
